Video demo

[Barbara-4-3]

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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[afit]

I see a lot of business plans and investment pitches every week, and from an investor's or mentor's perspective I hate video. I can't digest it easily whilst on the move, I can't print it out, and if it moves at a snail's pace I'm a captive, bored audience... or rather, I'm not, because I'll only watch a second or two.

12secondsTV (http://12seconds.tv/) are on to a winner with their 12-second videos, but I think they'd be twice as good if they were 6secondsTV.

Yes, video can show that you're creative, and it can be effective, but that's all about how and where you use it. Just as you should be disciplined to keep other pitches short, keep your video short if it's a primary pitch resource, and provide the data in other formats.

Video is an emotive topic and I'm sure everyone will have a different view. I'm not writing from a customer's POV. No doubt plenty of investors here will say they love it!

A

reincubate	Aidan Fitzpatrick, Partner, Reincubate E: [hidden email], T: [phone] Accelerating growth of start-up & entrepreneurial businesses

On Tue, Apr 14, 2009 at 17:42, Barbara <[hidden email]> wrote:

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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[Dan-22-3]

Hi Barbara,

If you're considering a do-it-yourself option Camtasia Studio can't be beat for screencasts. The output quality, productivity features and distribution formats are just right.

For a sample of screencasts made with Camtasia (erm...) check out my blog http://blog.pluginseo.com.

Dan

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2009/4/14 Barbara <[hidden email]>

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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[Simon Cast]

Hi,

You should have a look at http://www.newspper.com .  They provide low cost and well done video production.

Regards,

Simon

On Tue, Apr 14, 2009 at 5:42 PM, Barbara <[hidden email]> wrote:

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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[Chris Powell-2]

I agree 100% with you Aidan.  About the only time I'll watch a video is
if there's some complicated set of technical things which has not been
adequately described in the documentation.

Chris Powell
mindyourstreet.com




Aidan Fitzpatrick wrote:

> I see a lot of business plans and investment pitches every week, and
> from an investor's or mentor's perspective I hate video. I can't
> digest it easily whilst on the move, I can't print it out, and if it
> moves at a snail's pace I'm a captive, bored audience... or rather,
> I'm not, because I'll only watch a second or two.
>
> 12secondsTV (http://12seconds.tv/) are on to a winner with their
> 12-second videos, but I think they'd be twice as good if they were
> 6secondsTV.
>
> Yes, video can show that you're creative, and it can be effective, but
> that's all about how and where you use it. Just as you should be
> disciplined to keep other pitches short, keep your video short if it's
> a primary pitch resource, and provide the data in other formats.
>
> Video is an emotive topic and I'm sure everyone will have a different
> view. I'm not writing from a customer's POV. No doubt plenty of
> investors here will say they love it!
>
> A
>
> ------------------------------------------------------------------------
> *reincubate* <http://www.reincubate.com/> *Aidan Fitzpatrick,
> Partner, Reincubate <http://www.reincubate.com/>*
> *E: [hidden email] <mailto:[hidden email]>, T: +44 (0)
> 7817 681232*
> Accelerating growth of start-up & entrepreneurial businesses
>
>
>
> On Tue, Apr 14, 2009 at 17:42, Barbara <[hidden email]
> <mailto:[hidden email]>> wrote:
>
>     Hi all,
>
>     My start-up specialised in IT healthcare would need some advice
>     and help to build a short video demo that aims at :
>
>        1.  giving a good glance of our application features once a new
>           user has logged in
>        2. attract some interest (from customers,investors,experts)
>
>     I would be grateful to benefit from the experience and advices of
>     some of you who might already have done it and hopefully this
>     would be helpful for others like me.
>
>     Thanks a lot.
>
>     Kind regards,
>     Barbara
>     http://www.anoigma.com/blog/
>
>
>
>
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[Cuan Mulligan]

I think simon may have meant.
http://www.newspepper.com/

2009/4/14 Simon Cast <[hidden email]>

Hi,

You should have a look at http://www.newspper.com .  They provide low cost and well done video production.

Regards,

Simon

On Tue, Apr 14, 2009 at 5:42 PM, Barbara <[hidden email]> wrote:

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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[Paul-32]

Hello All,

I'm not at all clued-up re IT / Web issues etc but I'm in the process of getting the content together for my intended web-site and have heard that some video helps to get you found sooner via google (youtube links etc)?

Is that BS and is it worth inc say, 12 seconds as suggested, to improve your hit-rate?

Regards

Paul

Sent from my BlackBerry® wireless device

---

From: Aidan Fitzpatrick
Date: Tue, 14 Apr 2009 12:52:58 -0400
To: <[hidden email]>
Subject: Re: [entrepreneur-1056] Video demo

I see a lot of business plans and investment pitches every week, and from an investor's or mentor's perspective I hate video. I can't digest it easily whilst on the move, I can't print it out, and if it moves at a snail's pace I'm a captive, bored audience... or rather, I'm not, because I'll only watch a second or two.

12secondsTV (http://12seconds.tv/) are on to a winner with their 12-second videos, but I think they'd be twice as good if they were 6secondsTV.

Yes, video can show that you're creative, and it can be effective, but that's all about how and where you use it. Just as you should be disciplined to keep other pitches short, keep your video short if it's a primary pitch resource, and provide the data in other formats.

Video is an emotive topic and I'm sure everyone will have a different view. I'm not writing from a customer's POV. No doubt plenty of investors here will say they love it!

A

reincubate	Aidan Fitzpatrick, Partner, Reincubate E: [hidden email], T: [phone] Accelerating growth of start-up & entrepreneurial businesses

On Tue, Apr 14, 2009 at 17:42, Barbara <[hidden email]> wrote:

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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[afit]

It's not BS. Video can absolutely help your search performance.

On Tue, Apr 14, 2009 at 18:21, Paul <[hidden email]> wrote:

Hello All,

I'm not at all clued-up re IT / Web issues etc but I'm in the process of getting the content together for my intended web-site and have heard that some video helps to get you found sooner via google (youtube links etc)?

Is that BS and is it worth inc say, 12 seconds as suggested, to improve your hit-rate?

Regards

Paul

Sent from my BlackBerry® wireless device

---

From: Aidan Fitzpatrick
Date: Tue, 14 Apr 2009 12:52:58 -0400
To: <[hidden email]>
Subject: Re: [entrepreneur-1056] Video demo

I see a lot of business plans and investment pitches every week, and from an investor's or mentor's perspective I hate video. I can't digest it easily whilst on the move, I can't print it out, and if it moves at a snail's pace I'm a captive, bored audience... or rather, I'm not, because I'll only watch a second or two.

12secondsTV (http://12seconds.tv/) are on to a winner with their 12-second videos, but I think they'd be twice as good if they were 6secondsTV.

Yes, video can show that you're creative, and it can be effective, but that's all about how and where you use it. Just as you should be disciplined to keep other pitches short, keep your video short if it's a primary pitch resource, and provide the data in other formats.

Video is an emotive topic and I'm sure everyone will have a different view. I'm not writing from a customer's POV. No doubt plenty of investors here will say they love it!

A

reincubate	Aidan Fitzpatrick, Partner, Reincubate E: [hidden email], T: [phone] Accelerating growth of start-up & entrepreneurial businesses

On Tue, Apr 14, 2009 at 17:42, Barbara <[hidden email]> wrote:

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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[William Robins]

Adrian

 

Just saw your note about attracting investors for your new start up.  You should bear in mind that this is classed as ?offering securities? in the eyes of the law.  There are many ways of doing it, but you have to jump through some legal hoops or risk legal sanctions.  Feel free to get in touch if you want to explore this in more detail.  Contacts details are below.

 

Good luck.

 

Best wishes,

 

William Robins

Partner

 

 

dd:  020 7152 6550

m:   07720 836 636

f:      0845 458 9398

e:     [hidden email]

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53 Davies Street, London W1K 5JH  |  t: 020 7152 6550  |  f: 0845 458 9398  |  w: www.keystonelaw.co.uk

 

From: [hidden email] [mailto:[hidden email]] On Behalf Of Aidan Fitzpatrick
Sent: 14 April 2009 17:53
To: [hidden email]
Subject: Re: [entrepreneur-1056] Video demo

 

I see a lot of business plans and investment pitches every week, and from an investor's or mentor's perspective I hate video. I can't digest it easily whilst on the move, I can't print it out, and if it moves at a snail's pace I'm a captive, bored audience... or rather, I'm not, because I'll only watch a second or two.

12secondsTV (http://12seconds.tv/) are on to a winner with their 12-second videos, but I think they'd be twice as good if they were 6secondsTV.

Yes, video can show that you're creative, and it can be effective, but that's all about how and where you use it. Just as you should be disciplined to keep other pitches short, keep your video short if it's a primary pitch resource, and provide the data in other formats.

Video is an emotive topic and I'm sure everyone will have a different view. I'm not writing from a customer's POV. No doubt plenty of investors here will say they love it!

A

reincubate	Aidan Fitzpatrick, Partner, Reincubate E: [hidden email], T: [phone] Accelerating growth of start-up & entrepreneurial businesses

 

On Tue, Apr 14, 2009 at 17:42, Barbara <[hidden email]> wrote:

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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[Gabriel-6]

Barbara, I don´t know if I can help you, I´m a partner in an Art Contemporary gallery and 1 year ago we need to create a video encouraging artists to participate in a contest organized by us. It´s the first time doing a video but I think it´s not very difficult, I know that is not the better video in the world and also I know that I can do better for the next time. You can do something similar or ask for somebody to do it for you.
I´ve use free music on the net, a digital video camera with a external microphone and a soft named Final Cut for Mac.
Aidan, you are correct, a video might be sort, but only 12 secs?? it depends on the characteristics of the product/service for example some TV spots are very well done and very sort, Barbara, you can be inspired with it.
Video it´s a good idea to promote something, because people don´t like to think or read and you can catch more audience for example with viral promotion on youtube, facebook etc..
And sorry for my english :)
Regards

On Tue, Apr 14, 2009 at 5:42 PM, Barbara <[hidden email]> wrote:

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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[Doug Lyon]

Hi Paul,

You should also check out this link:

http://video-commerce.org/2008/increase-seo-with-online-video/

Doug Lyon

[hidden email]

www.mashinteractive.com

On 14 Apr 2009, at 18:21, Paul wrote:

Hello All,

I'm not at all clued-up re IT / Web issues etc but I'm in the process of getting the content together for my intended web-site and have heard that some video helps to get you found sooner via google (youtube links etc)?

Is that BS and is it worth inc say, 12 seconds as suggested, to improve your hit-rate?

Regards

Paul

Sent from my BlackBerry® wireless device

---

From: Aidan Fitzpatrick
Date: Tue, 14 Apr 2009 12:52:58 -0400
To: <[hidden email]>
Subject: Re: [entrepreneur-1056] Video demo

I see a lot of business plans and investment pitches every week, and from an investor's or mentor's perspective I hate video. I can't digest it easily whilst on the move, I can't print it out, and if it moves at a snail's pace I'm a captive, bored audience... or rather, I'm not, because I'll only watch a second or two.

12secondsTV (http://12seconds.tv/) are on to a winner with their 12-second videos, but I think they'd be twice as good if they were 6secondsTV.

Yes, video can show that you're creative, and it can be effective, but that's all about how and where you use it. Just as you should be disciplined to keep other pitches short, keep your video short if it's a primary pitch resource, and provide the data in other formats.

Video is an emotive topic and I'm sure everyone will have a different view. I'm not writing from a customer's POV. No doubt plenty of investors here will say they love it!

A

reincubate	Aidan Fitzpatrick, Partner, Reincubate E: [hidden email], T: [phone] Accelerating growth of start-up & entrepreneurial businesses

On Tue, Apr 14, 2009 at 17:42, Barbara <[hidden email]> wrote:

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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[rob wakefield]

The two objectives are completely different,  No1 is tool to teach user the work process and No2 is a marketing tool. You can only use No2 where you have sufficient content/portfolio to demonstrate success. I have made video’s including one used by a company to win £3 million for cap exp for a brand extension with the Blackstone group. Videos cost, 5K upwards for anything half decent.

 

If the product is good, the next most important aspect of the pitch is the sales person, this is where you should look – print/web/pdf/powerpoint can do the rest with good design.

 

 

 

 

Purplehouse Communications Ltd

The Purplehouse

10 Christchurch Mount

Epsom

Surrey

KT19 8LU

 

Tel        [phone]

Email   [hidden email]

Web     www.purple-house.co.uk

 

Copyright - all communication containing visual imagery or concepts developed by purplehouse ltd remains in the

owernership and solely to purplehouse ltd. We hold all rights to any material developed and duplication or

implementation of material must be authorised by purplehouse prior. We hold the right to charge for duplication or

implementation where the above terms are violated. Contact the above address to further information if required.

 

Confidentiality - The information contained in this message is confidential and is intended solely for the use of the

individual or organisation to whom it is addressed and other authorised to receive it. If you are not the intended

recpient please notify the sender at the above contact address.

 

Purplehouse Ltd is registered in the United Kingdom Company No 4359306 in accordance with the company laws of

the United Kingdom.

 

 

---

From: [hidden email] [mailto:[hidden email]] On Behalf Of Aidan Fitzpatrick
Sent: 14 April 2009 17:53
To: [hidden email]
Subject: Re: [entrepreneur-1056] Video demo

 

I see a lot of business plans and investment pitches every week, and from an investor's or mentor's perspective I hate video. I can't digest it easily whilst on the move, I can't print it out, and if it moves at a snail's pace I'm a captive, bored audience... or rather, I'm not, because I'll only watch a second or two.

12secondsTV (http://12seconds.tv/) are on to a winner with their 12-second videos, but I think they'd be twice as good if they were 6secondsTV.

Yes, video can show that you're creative, and it can be effective, but that's all about how and where you use it. Just as you should be disciplined to keep other pitches short, keep your video short if it's a primary pitch resource, and provide the data in other formats.

Video is an emotive topic and I'm sure everyone will have a different view. I'm not writing from a customer's POV. No doubt plenty of investors here will say they love it!

A

reincubate	Aidan Fitzpatrick, Partner, Reincubate E: [hidden email], T: [phone] Accelerating growth of start-up & entrepreneurial businesses

 

On Tue, Apr 14, 2009 at 17:42, Barbara <[hidden email]> wrote:

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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[milosh z]

think of slides too

On 4/14/09, Doug Lyon <[hidden email]> wrote:

Hi Paul,

 

You should also check out this link:

 

http://video-commerce.org/2008/increase-seo-with-online-video/

 

 

Doug Lyon

 

[hidden email]

www.mashinteractive.com

 

On 14 Apr 2009, at 18:21, Paul wrote:

Hello All,

I'm not at all clued-up re IT / Web issues etc but I'm in the process of getting the content together for my intended web-site and have heard that some video helps to get you found sooner via google (youtube links etc)?

Is that BS and is it worth inc say, 12 seconds as suggested, to improve your hit-rate?

Regards

Paul

Sent from my BlackBerry® wireless device

 

---

From: Aidan Fitzpatrick
Date: Tue, 14 Apr 2009 12:52:58 -0400
To: <[hidden email]>
Subject: Re: [entrepreneur-1056] Video demo

 

I see a lot of business plans and investment pitches every week, and from an investor's or mentor's perspective I hate video. I can't digest it easily whilst on the move, I can't print it out, and if it moves at a snail's pace I'm a captive, bored audience... or rather, I'm not, because I'll only watch a second or two.

12secondsTV (http://12seconds.tv/) are on to a winner with their 12-second videos, but I think they'd be twice as good if they were 6secondsTV.

Yes, video can show that you're creative, and it can be effective, but that's all about how and where you use it. Just as you should be disciplined to keep other pitches short, keep your video short if it's a primary pitch resource, and provide the data in other formats.

Video is an emotive topic and I'm sure everyone will have a different view. I'm not writing from a customer's POV. No doubt plenty of investors here will say they love it!

A

reincubate	Aidan Fitzpatrick, Partner, Reincubate E: [hidden email], T: [phone] Accelerating growth of start-up & entrepreneurial businesses

On Tue, Apr 14, 2009 at 17:42, Barbara <[hidden email]> wrote:

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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--
Milosh Zorica
[phone]
[phone]
www.coroflot.com/miloshz



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[afit]

William

Thanks for the note, but I'm Aidan, not Adrian... and I'm not launching a new start-up. Or rather, I am, but I've not mentioned any of them here...

I am well acquainted with the legislation and regulation around brokering in the UK, not least as I need be to help others to raise investment.

I'd refer any who are interested to the FSA's handbook PERG 2 in the first instance (http://fsahandbook.info/FSA/html/handbook/PERG/2 "Perimeter guidance on regulated activities", but of course, always ask a lawyer.

As you brought that up, I'll likely give you a bell over the coming weeks on unrelated issue that you might be able to advise on...

Best,
A

On Tue, Apr 14, 2009 at 18:30, William Robins <[hidden email]> wrote:

Adrian

 

Just saw your note about attracting investors for your new start up.  You should bear in mind that this is classed as ?offering securities? in the eyes of the law.  There are many ways of doing it, but you have to jump through some legal hoops or risk legal sanctions.  Feel free to get in touch if you want to explore this in more detail.  Contacts details are below.

 

Good luck.

 

Best wishes,

 

William Robins

Partner

 

 

dd:  020 7152 6550

m:   07720 836 636

f:      0845 458 9398

e:     [hidden email]

---

---

53 Davies Street, London W1K 5JH  |  t: 020 7152 6550  |  f: 0845 458 9398  |  w: www.keystonelaw.co.uk

 

From: [hidden email] [mailto:[hidden email]] On Behalf Of Aidan Fitzpatrick
Sent: 14 April 2009 17:53

To: [hidden email]
Subject: Re: [entrepreneur-1056] Video demo

 

I see a lot of business plans and investment pitches every week, and from an investor's or mentor's perspective I hate video. I can't digest it easily whilst on the move, I can't print it out, and if it moves at a snail's pace I'm a captive, bored audience... or rather, I'm not, because I'll only watch a second or two.

12secondsTV (http://12seconds.tv/) are on to a winner with their 12-second videos, but I think they'd be twice as good if they were 6secondsTV.

Yes, video can show that you're creative, and it can be effective, but that's all about how and where you use it. Just as you should be disciplined to keep other pitches short, keep your video short if it's a primary pitch resource, and provide the data in other formats.

Video is an emotive topic and I'm sure everyone will have a different view. I'm not writing from a customer's POV. No doubt plenty of investors here will say they love it!

A

reincubate	Aidan Fitzpatrick, Partner, Reincubate E: [hidden email], T: [phone] Accelerating growth of start-up & entrepreneurial businesses

 

On Tue, Apr 14, 2009 at 17:42, Barbara <[hidden email]> wrote:

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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[Omar Miah]

interesting conversation
i've been scan reading messages sent
some great links

also look at: www.commoncraft.com
we're going to be using something like this for video's we'll create for our venture


omar

On Tue, Apr 14, 2009 at 8:08 PM, Aidan Fitzpatrick <[hidden email]> wrote:

William

Thanks for the note, but I'm Aidan, not Adrian... and I'm not launching a new start-up. Or rather, I am, but I've not mentioned any of them here...

I am well acquainted with the legislation and regulation around brokering in the UK, not least as I need be to help others to raise investment.

I'd refer any who are interested to the FSA's handbook PERG 2 in the first instance (http://fsahandbook.info/FSA/html/handbook/PERG/2 "Perimeter guidance on regulated activities", but of course, always ask a lawyer.

As you brought that up, I'll likely give you a bell over the coming weeks on unrelated issue that you might be able to advise on...

Best,
A

On Tue, Apr 14, 2009 at 18:30, William Robins <[hidden email]> wrote:

Adrian

 

Just saw your note about attracting investors for your new start up.  You should bear in mind that this is classed as ?offering securities? in the eyes of the law.  There are many ways of doing it, but you have to jump through some legal hoops or risk legal sanctions.  Feel free to get in touch if you want to explore this in more detail.  Contacts details are below.

 

Good luck.

 

Best wishes,

 

William Robins

Partner

 

 

dd:  020 7152 6550

m:   07720 836 636

f:      0845 458 9398

e:     [hidden email]

---

---

53 Davies Street, London W1K 5JH  |  t: 020 7152 6550  |  f: 0845 458 9398  |  w: www.keystonelaw.co.uk

 

From: [hidden email] [mailto:[hidden email]] On Behalf Of Aidan Fitzpatrick

Sent: 14 April 2009 17:53

To: [hidden email]
Subject: Re: [entrepreneur-1056] Video demo

 

I see a lot of business plans and investment pitches every week, and from an investor's or mentor's perspective I hate video. I can't digest it easily whilst on the move, I can't print it out, and if it moves at a snail's pace I'm a captive, bored audience... or rather, I'm not, because I'll only watch a second or two.

12secondsTV (http://12seconds.tv/) are on to a winner with their 12-second videos, but I think they'd be twice as good if they were 6secondsTV.

Yes, video can show that you're creative, and it can be effective, but that's all about how and where you use it. Just as you should be disciplined to keep other pitches short, keep your video short if it's a primary pitch resource, and provide the data in other formats.

Video is an emotive topic and I'm sure everyone will have a different view. I'm not writing from a customer's POV. No doubt plenty of investors here will say they love it!

A

reincubate	Aidan Fitzpatrick, Partner, Reincubate E: [hidden email], T: [phone] Accelerating growth of start-up & entrepreneurial businesses

 

On Tue, Apr 14, 2009 at 17:42, Barbara <[hidden email]> wrote:

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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[Robert-14]

Barbara,

I have followed your thread with interest and am more than happy to advise you on the production and implementation of a demo video.

Examples of my work can be viewed online at

http://www.2die4.tv

Regards

Robert

---

From: Barbara <[hidden email]>
To: [hidden email]
Sent: Tuesday, 14 April, 2009 17:42:28
Subject: [entrepreneur-1056] Video demo

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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[Doug Lyon-2]

Nice work Robert, you should consider putting your work on Vimeo, all exposure is good and may lead to more commissions!

Doug Lyon

[hidden email]

www.mashinteractive.com

On 15 Apr 2009, at 11:20, Robert wrote:

Barbara,

I have followed your thread with interest and am more than happy to advise you on the production and implementation of a demo video.

Examples of my work can be viewed online at

http://www.2die4.tv

Regards

Robert

---

From: Barbara <[hidden email]>
To: [hidden email]
Sent: Tuesday, 14 April, 2009 17:42:28
Subject: [entrepreneur-1056] Video demo

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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Doug Lyon

Creative Director

[hidden email]

www.mashinteractive.com

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[Barbara-4-3]

Thanks a lot all for your valuable inputs, tools, all the links, advice and views.

I will keep in touch personally for more specific follow-ups with some of you.


Thanks again!

Barbara
http://www.anoigma.com/blog/

2009/4/15 Doug Lyon <[hidden email]>

Nice work Robert, you should consider putting your work on Vimeo, all exposure is good and may lead to more commissions!

Doug Lyon

[hidden email]

www.mashinteractive.com

On 15 Apr 2009, at 11:20, Robert wrote:

Barbara,

I have followed your thread with interest and am more than happy to advise you on the production and implementation of a demo video.

Examples of my work can be viewed online at

http://www.2die4.tv

Regards

Robert

---

From: Barbara <[hidden email]>
To: [hidden email]
Sent: Tuesday, 14 April, 2009 17:42:28
Subject: [entrepreneur-1056] Video demo

Hi all,

My start-up specialised in IT healthcare would need some advice and help to build a short video demo that aims at :

1.  giving a good glance of our application features once a new user has logged in
2. attract some interest (from customers,investors,experts)

I would be grateful to benefit from the experience and advices of some of you who might already have done it and hopefully this would be helpful for others like me.

Thanks a lot.

Kind regards,
Barbara
http://www.anoigma.com/blog/




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Doug Lyon

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[hidden email]

www.mashinteractive.com

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